Acorn - Module Overview

Overview

Acorn Social Economic data. Acorn is a powerful consumer classification that segments the UK population. By analysing demographic data, social factors, population and consumer behaviour, it provides precise information and an understanding of different types of people. Alert integrates immediately with Acorn to enable you to find the gaps and under-represented social economic communities in all areas.  Purchase Acorn directly from CACI or via VISAV.

This Acorn data can then be used in conjunction with our Enhanced Survey Module and the Targeted Engagement Module, to enable you to accurately target certain Priority Addresses with your Priority Survey.

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